Selena Gomez has been open about her approach to beauty and how passionate she is about linking her cosmetics brand, Rare Beauty, with mental health initiatives.
Gomez touched on how far the beauty industry has to go, saying that people everywhere are still surrounded by a "very unrealistic standard"— something she's hoping to "break down" with Rare Beauty.
Personally, I felt that there's a very unrealistic standard when it comes to the cosmetic world and it makes me a little sad for my generation,” she said
And for anyone to look at something that's probably touched up and made to look nice is...I just wanted to break that down. I don’t know how to do makeup and I have a makeup line
Gomez also mentioned the names of her products, which have always been positive and uplifting. It's a detail that fans have appreciated and rallied around online.